Calgary Surge Announce Fit Kitchen As Official Meal Provider
Calgary, AB – The Calgary Surge are pleased to announce Fit Kitchen as the Official Meal Provider for Surge players and staff for the 2023 inaugural season, the team announced Tuesday.
“Surge players need to walk onto the court ready to compete at the highest level possible, and walk off the court best positioned to recover,” said Surge Vice-Chairman & President, Jason Ribeiro. “Our partnership with Fit Kitchen will see their Nutritionist and our Medical Team collaborate to create personalized meal plans for our athletes to ensure optimal athletic performance. Athletes and everyday Calgarians continue to express high demand for healthy meal options and Jason Zaran and Fit Kitchen have been meeting this demand for nearly a decade,” continued Ribeiro. This will be one of several health and wellness partnerships the Surge announce in advance of their inaugural season.
Fit Kitchen has been passionately helping Calgarians enhance their quality of life since 2015. It is an online healthy meal preparation company that features chef-prepared, dietitian-approved meals and meal plans. These meals are freshly prepared using high-quality ingredients with an equal emphasis on nutrition and taste. Fit Kitchen prides itself on providing meals that will not only benefit one’s lifestyle, but also help achieve their fitness goals.
“Fit Kitchen could not be more excited about partnering with the Calgary Surge in their inaugural season. We look forward to providing the Surge players and staff with healthy, nutritious food to help them bring their very best to the court,” said the Founder and Operating Partner of Fit Kitchen, Jason Zaran.
Fit Kitchen’s full menu includes a wide range of items including gluten-free, dairy-free, and vegetarian options. Fit Kitchen has worked with a variety of successful amateur and professional sports athletes and professional sports teams including Erica Wiebe, Denny Morrison, Kailee Humphries, Jesse Lumsden, Speed Skating Canada, the Calgary Stampeders, the Calgary Wranglers, the Pittsburgh Penguins, the Nashville Predators, the Las Vegas Golden Knights, and more.
“We love that the Surge are bringing professional basketball to the city of Calgary, but moreover, we are impressed with their commitment to the community and a congruent approach to sport, activity, and wellness. This aligns very well with our company’s own values of community give back and health, which made this relationship a no-brainer!” said Zaran.
About Fit Kitchen
Started in Calgary in 2015, Fit Kitchen is an online healthy meal prep company featuring chef-prepared, dietitian-approved meals and meal plans. The full menu includes over 50+ items including gluten-free, dairy-free, and vegetarian options. Fit Kitchen has a history of working with a variety of successful professional sports teams and athletes including Canada’s gold medalist women’s Olympic hockey team, the Calgary Stampeders, the Calgary Wranglers, the Nashville Predators, the Las Vegas Golden Knights, Speed Skating Canada, and more.
About the Calgary Surge
The Calgary franchise originated as the Guelph Nighthawks in 2018, one of the six founding members of the CEBL. The organization was relocated from the league’s smallest market to Calgary in August 2022 as part of the growing league’s business strategy to have teams in Canada’s largest metropolitan areas. Chairman Usman Tahir Jutt and Vice-Chairman and President Jason Ribeiro saw an opportunity to bridge Calgary’s diverse communities together through sport and entertainment and to create a sense of belonging. For more information, visit www.calgarysurge.ca.
About the Canadian Elite Basketball League (CEBL)
A league created by Canadians for Canadians with a mission to develop Canadian players, coaches, sports executives, and referees, the CEBL boasts the highest percentage of Canadian players of any pro league in the country with 71 percent of its roster being Canadian. Players bring experience from the NBA, NBA G League, top international pro leagues, the Canadian National team program, top NCAA programs, and USPORTS. Nine players have moved from the CEBL into the NBA following a CEBL season, and 28 CEBL players attended NBA G League training camps during October. The CEBL season runs from May to August. More information about the CEBL is available at CEBL.ca and @cebleague on Instagram, Twitter, LinkedIn, Facebook & YouTube.
Media Contact:
Hilary Fontus
Manager, Communications
Calgary Surge
514-918-7826
